GRT Jewellers has announced the much-awaited Gold Exchange Mela, offering customers an additional ₹150 per gram when they exchange their old gold jewellery. This limited-time offer provides a valuable opportunity for customers to trade in old jewellery and purchase new designs for weddings and special occasions.
Speaking about the initiative, Mr. G.A. Ananda Ananthapadmanabhan, Managing Director of GRT Jewellers, said, “This is the best time to exchange old gold. Through our Gold Exchange Mela, customers can get additional value and make their celebrations even better.”
Mr. G.R. Radhakrishnan added, “Customers can now exchange their old gold for beautiful new designs suited for weddings and special events.”
He also announced the GRT Golden Eleven Flexi Plan, a monthly jewellery purchase scheme that allows customers to buy jewellery without value addition (VA) charges of up to 18%. The plan helps protect customers from gold price fluctuations and offers flexible purchase options based on weight or value.
Established in 1964, GRT Jewellers has grown into one of India’s most trusted jewellery brands, known for craftsmanship, design excellence, and quality. With over 65 showrooms across South India and a branch in Singapore, the brand continues to uphold its legacy of trust and tradition.
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