Buying Gold Is No Longer a Challenge!
Gold has always held a special place in the hearts of Indians. Whether for weddings, festivals, or long-term investment, buying gold has been a tradition passed down through generations. But today, with rising inflation, security concerns, and increasing making charges, many people wonder how to invest in gold easily and without loss. Here is the perfect solution.
Buy Gold Even in Milligrams — Without GST!
There are two main ways to invest in gold:
1. Physical Gold (Jewellery or Coins)
Buying jewellery often involves high making charges, resulting in an immediate loss for investors. Coins are a better option, as they require only a small stamping fee of around ₹500. However, you still need a bank locker or home safe to store them securely. And in emergencies, the only way to get money is by pawning or selling the gold.
2. Digital Gold – Gold BeES (Most Popular Today)
Digital gold, especially Gold BeES, can be conveniently purchased online through the National Stock Exchange (NSE) or the Bombay Stock Exchange (BSE). All you need is a Demat account. You can buy gold in tiny quantities—even as low as 10 milligrams—making it affordable for everyone.
The biggest advantage: No GST is charged when buying digital gold. GST and processing charges apply only when you convert your digital gold into jewellery. This makes Gold BeES a safe, transparent, and low-cost investment option.
Instant Liquidity When You Need Money
Another major benefit of digital gold is complete security since it is stored online. There’s no risk of theft or damage. If you need money, you can simply sell your units in the market. The sale amount will be credited to your bank account the next working day.
However, one limitation is that digital gold cannot be pledged. If you need funds, selling it is the only option.
The Smarter Choice for Today’s Generation
While physical gold remains a traditional and sentimental asset, digital gold offers unmatched advantages — safety, convenience, low entry investment, and tax benefits. As Anand Srinivasan rightly says, digital gold is the smartest investment for today’s generation.
If you can invest in gold starting from just a few milligrams, it’s time to let go of the belief that buying gold requires big money!
