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Idea Cellular Acquires 81 Lakh Customers via Mobile Number Portability
Mobile Number Portability (MNP) is the feature launched in January 2011, which allows the users to swap operators devoid of having to change their numbers within their service area.
On
the net basis till 31 December, Idea Cellular has become the prime gainer of
80.88 lakh customers through mobile number portability (MNP). At the same time
the Reliance Communications (Rcom) lost 60.13 lakh subscribers.
In
the list of Top three telcos till 31st December, released by the
Ministry of State for Communications, Idea tops the list with 1.88 Crores
customers, Vodafone ranks second with 67.19 lakh users and Bharti Airtel placed
third with 40.16 lakh subscribers.
Even
though Vodafone leads with the highest number of port-ins with 2.41 Crores customers
and has 1.74 Crores of Port-outs, because of MNP. Airtel has 2.21 Crores of
port-ins and 1.81 Crores of port-outs. Splendidly, Idea leads 2.11 Crores of
port-ins and only 1.30 Crores of port-outs. Reliance Telecom, which offers
GSM-only services, has add-on 6,166 users.
According to the survey reports, the Tata Teleservices, state-owned BSNL and MTNL goes down by 37.97 lakh, 13.19 lakh and 1.87 lakh customers respectively in total based on the MNP.
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