Music festival goers most likely to carry smartphones
Posted on: 13/Jun/2013 12:05:53 PM
According to a survey conducted by Symantec, 92 per cent of people who go to music festivals are more likely to carry a smartphone with them than cash or their ID. Symantec is the maker of Norton security software.
6500 adults from 11 countries were questioned. �We found that mobile devices have never been more crucial to their (festival) experience� Regionally, having a smartphone at a festival was most important in Australia, Brazil, China, Japan and Mexico while theft was the leading cause of smartphone loss in Brazil, China and Mexico� North Americans were least cautious when it came to taking precautions such as password protection and special apps to combat malware. Latin Americans were most prudent on that score. We`re very curious about our customers as they migrate more and more of their behavior to the mobile world but we`ve got to get people to consider the possibility that their phone will be lost or stolen�, says Marrion Merritt, Safety Advocate for Norton.
