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BOOK COLLECTION DRIVE IN CHENNAI

Posted on: 03/Sep/2010 1:21:50 AM
‘Aviva Great Wall of Education`, a book collection drive presented by The Hindu  is set to be launched at the Express Avenue Mall, Royapettah, on September 5 and go on till September 9. Anyone who wishes to donate books for children could come to the venue and place their books on the ‘wall` to be set up at the venue. The initiative is an opportunity for people to make their contribution to a cause requiring a large amount of effort – educating children from underprivileged sections.

Drop boxes at different schools and other venues in the city will also be placed. T.R. Ramachandran, CEO and MD, Aviva India said that the objective of the book collection drive is to help underprivileged children get access to education. AVIVA has been adopting the ‘Street to School` initiative to recognize the right of every child to education, he said.

Contributions could come as textbooks for children in the elementary school-going age group, or children`s story books, colorings books or activity books. Such books will be distributed at schools, with the help of the State`s Sarva Shiksha Abhiyan wing, and non-governmental organisations Save
The Children and Vidyarambam Trust. Landmark and Chennai Live are partnering in the initiative.