A recent survey indicates that the money spent by Indians on ‘on-line’ shopping will continue to increase.
Indians have spent an average of Rs. 6000/- for on-line shopping in this year (2014).
It is expected that this will increase to Rs. 10,000/- next year.
This survey was jointly conducted by ASSOCHEM & PWC.
2 Crores individuals purchased items on-line during the current year.
It is expected that 6.5 Crores individuals will make on-line purchases next year.
Electronic items including cell phones, clothes, domestic consumer goods, etc are among the items bought on-line.